Posts Tagged ‘Myths’

Business Week – Debunking Six Social Media Myths

February 25th, 2009

Really interesting post in the technology viewpoint area of Business Week on February 19th.  This is a classic line that many marketers sometimes assume to be true: “Using social media to market your business is a good idea. Just don’t plan on getting your whiz-kid nephew to do it for free“.

Quickly here are their 6 ‘myths’: full descriptions in the complete article.

1. Social media is cheap, if not free.

2. Anyone can do it.

3. You can make a big splash in a short time.

4. You can do it all in-house.

5. If you do something great, people will find it.

6. You can’t measure social media marketing results.

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