Archive for November, 2011

Experience Autzen…

November 29th, 2011

Brilliant video of one of the greatest places in the country to watch a football game, but then again – I’m biased.  Go Ducks!

Sports , ,

Checking In – The Power Of Social Within The TV Landscape

November 15th, 2011

Think back to 5 years ago…. did you ever think that you would ‘check in’ to anything other than a hotel?  Now, the check-in is part of your social media arsenal – whether it be at a restaurant, club, sporting event, and yes… a TV show.  GetGlue, one of the leading entertainment check-in services, has made the correlation between a TV audience’s social actions and the success of that show being renewed for the next season.  From AdAge:

Social-TV popularity and Nielsen ratings are likely to never have an exactly linear correlation, but it’s becoming more and more obvious that the shows social-media users are most passionate about have pretty good odds of not only surviving but becoming part of the pop-cultural conversation.

Wish that could have helped one of my favorites ‘The Chicago Code’ from expiring too quickly. If you’ve not read, AdAge also has an excellent article about the art and science of monitoring social media chatter about TV.

Social TV ,

The Mobile World – In 60 Seconds

November 3rd, 2011

The Fast and Furious world of mobile… Here to stay, and growing quickly.

Mobile Marketing

Say Hello To Siri….

November 1st, 2011

So I just upgraded to the new iPhone 4s (got it yesterday). My main motivation was the faster processor (wish it were Intel) and the significant upgrade on the camera – at 8 Megapixels, it ‘almost’ obsolesces my point and shoot… What I have been most amazed by – Siri…. it’s all it’s billed to be, and more. Consider this the first step to ‘not’ typing on your phone ever again. Well done, Apple. Also, if you haven’t read the obit from Steve Job’s sister – it’s worth a read.

Apple, iPhone