Archive for January, 2011

i.nnovation – With A Side Of Black Eyed Peas

January 26th, 2011

Please join me in welcoming our new Director of Creative Innovation –  Yesterday we (Intel) announced a new member of our ‘Blue Badge’ work force… a classification given to our full time, non contract contingent – the most creative member of the group The Black Eyed Peas.  Announced at our annual Sales and Marketing conference to our internal teams, and to the rest of the world through’s Twitter Feed, the news was met with overwhelming kudos from all outlets of the press.  My favorite quote:

every beat I make is made with intel. And now were partners.

Well said…and welcome to the team.

Intel , ,

Nielsen: 2010 View Of U.S. Media Universe

January 13th, 2011

Yesterday, Nielsen released their ‘State of the U.S. Media Universe – Audiences and Devices‘. Larger PDF available in the preceding link.  The mobile metrics are especially fascinating. Those 13-17 year olds are burning up the SMS wires!

Media , ,

Share Your Visual Life

January 7th, 2011

This week, at the 2011 Consumer Electronics Show we (Intel) introduced the world’s best new processors, the 2nd Generation Intel® Core™ processor family.  As part of this announcement with a focus on the visually stunning features built right into the chips through processor graphics, we’ve also unveiled a component of our Visibly Smart marketing campaign called the Visual Life.  We’d like to have you show us your Visual Life.  The people you know, the places you visit, the things that inspire you…  To kick things off, we’ve produced a video of Blogger Scott Schuman, aka “The Sartorialist” as an example of someone who lives and breathes, a very Visual Life.

Digital Marketing, Intel , , ,

100 Things To Watch In 2011

January 4th, 2011

Every year, JWT releases a deck covering ‘What To Watch’ in the coming year.  The last several years, they’ve made some very accurate predictions.  Looking into 2011, I’m pleased to see that they’ve called out Mobile as the ‘Everything Hub’.  That is spot on in my opinion.  Full forecast embedded below.

Marketing, Mobile Marketing, Technology ,