We’ve got a few Angry Birds addicts over here within the walls of Intel, so we thought we’d work with Rovio to actually make a game that featured our brand. Here’s a teaser video of our creation. If you’d like to play the full game, visit us on Facebook and compete against your friends. This is first of two big programs we’re working on with Rovio. Stay tuned for the next ‘Never Been Done Before’ activation.
Our APAC team is on a roll. Earlier this month they came out with The Museum Of Me – a personal ‘walkthrough’ of your activity on Facebook – in the form of a short film. Brilliant work that went viral almost immediately (1M downloads the first day, nearly 4M to date), with ZERO paid media to promote it. That same team has not rested on it’s success, following up Museum Of Me with a sequel to our hit ‘The Chase‘ entitled ‘The Escape‘. It’s YouTube as you’ve never seen it before – an interactive experience layered on top of a ‘Visibly Smart‘ Film. The teaser trailer is below, if you’d like to get the full experience visit our site and see if you can…Escape.
Every year FastCompany releases it’s list of the top 50 most innovative companies. Each year, we’re on it. This year, our ranking is #19. 2010 was a heck of a year for us – releasing a new line of processors that lead to record revenues (ahem, can you say FOURTY THREE BILLION DOLLARS!!!!). I’m expecting great things out of our company this year, and I’m especially proud of the fact that we are reinvesting a significant amount of money on our own soil. In fact, that is what FastCompany’s recognition is for – our big bet on domestic manufacturing. Here’s to the march towards $50 Billion.