2009 Digital Outlook Report – Razorfish
March 10th, 2009
Razorfish released their 2009 Digital Outlook Report yesterday. Interesting read that covers a new role for agencies, what’s emerging, consumer conversations, the evolution of research and measurement, and 3 things every executive should know in 2009. I thought the “Trends in Social Influence Marketing” and “Bringing Media Mix Models Into the Digital Era” were very insightful.