V/Speak

Scott Monty of Ford

David Armano (author of the Logic + Emotion blog) writes an article for Advertising Age that addresses the blurry lines between where a personal online brand ends and where the company’s brand they work for begins.  Scott Monty of Ford has taken some criticism lately for those blurry lines.  Done properly, I think it can be very effective.  Done incorrectly – it puts your credibility and the image of the brand you represent at risk.

David Veneski Personal Brand, Twitter Personal Brand, Twitter